Store reporting starts with the order, but campaign context helps explain the path that preceded the supported action.
Open the UTM BuilderA visitor follows a tagged campaign link and later creates a supported Wix Stores Order. The order action can keep its available attribution context.
The workflow applies to the named native Wix product. It does not imply automatic support for third-party alternatives.
UTM values and GCLID are available only when captured under the site's consent and browser conditions.
Review related customer actions, attribution details, Results and native Wix CRM Notes from the product dashboard.
Compare customer actions by source and campaign. Result remains a manual review state and does not calculate revenue.
UTM Contact Attribution supports native Wix Forms, Wix Bookings, legacy Wix Chat, qualifying Wix Smart Chat and Wix Stores Orders. Smart Chat requires a submitted qualifying contact form; anonymous messages are not attributed. Third-party apps are not automatically supported.