DIRECT ANSWER
Move from install to the first verified attributed customer action.
How to set up UTM Contact Attribution on Wix.
- 01
Install UTM Contact Attribution from its public Wix App Market listing and select the intended Wix site.
- 02
Open the app dashboard and follow Setup. Grant only the permissions and advertising consent the real site flow requires.
- 03
Use the Setup test enquiry with synthetic data. The built-in path checks a supported native Wix Form journey; it is not a platform-wide simulator.
- 04
Confirm the action appears with the available UTM/GCLID context. Then test one real campaign URL in the same browser and consent state.
KNOWN LIMITS
Read the result narrowly.
Attribution depends on a tagged visit, advertising consent, same-browser continuity, a supported native Wix event and available identity correlation. It is not cross-device stitching or guaranteed completeness.
NEXT ACTION
Continue with the next relevant Help task.
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